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NEW QUESTION # 120
What interaction studio component contains experiences and messages you design to personalize the interaction a visitor has with your channels?
Answer: A
Explanation:
In Interaction Studio,Campaignsare the components that:
* Contain theexperiencesandmessagesdesigned to personalize interactions.
* Campaigns define how content is delivered, where it appears, and to whom it is targeted based on personalization rules.
References:
* Salesforce Interaction Studio Documentation - Campaigns
NEW QUESTION # 121
What is the unified customer profile?
Answer: A
NEW QUESTION # 122
Which global template do you select and customize to provide product recommendations on the homepage?
Answer: A
NEW QUESTION # 123
A brand wants to do an ad-hoc export of new user-defined attributes, what option would they choose?
Answer: D
Explanation:
To export newly created user-defined attributes, the option toinclude all custom fields on a segment export ensures that all relevant data is included in the export. This facilitates detailed analysis and further integration.
Reference: Salesforce Interaction Studio Segment Export Documentation.
NEW QUESTION # 124
What are three ways segments are used in marketing cloud personalization?
Answer: A,B,C
Explanation:
* Recommending Products: Segments enable personalized recommendations based on user behavior and preferences.
* Targeting for Campaigns: Segments define audiences for specific campaigns, ensuring relevance and higher engagement.
* Analytics, Trends, and Engagement: Segments provide insights into user behavior, enabling trend analysis and engagement tracking.
NEW QUESTION # 125
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